The Incredible India tvc has been playing on BBC and CNN (in Asia) about every 10 minutes 😉 …and never does it get old!
I don’t think these print ads for the Incredible India’s campaign in LA, can get old either.
The copy is nicely targeted — Hollywood movie titles as headlines and set against images from India.
A simple tongue-in-cheek approach…..perfectly highlighting the sites, sounds and colors of India!
Hi Federico, thoroughly enjoyed your blog. With your permission, I’ll repost some of them in my blog Ideas Inspiring Innovation, http://www.dianhasan.wordpress.com
Let’s stay connected!
ciao,
Dian
dianhasan@gmail.com